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Businesses that advertise through BYU Athletics receive something they can't obtain with other advertising mediums - An emotional connection to the Cougar's passionate fans close to campus and across the nation. 

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  • More than 30,000 full-time students
  • From 120 countries
  • From 50 states
  • 24% from Utah
  • 11% from California
  • 4.5% from Washington
  • 357,975 total living alumni (144,702 in Utah)
  • Partnering with BYU Athletics creates a unique and powerful regional and national opportunity to:
  • Increase public perception
  • Promote brand awareness
  • Build customer loyalty