Responsibilities
- Develop and execute strategic marketing initiatives for the Women's Soccer and Women's Basketball teams to increase ticket sales, boost game attendance, and enhance fan engagement with student-athletes.
- Lead coordination of game presentation for all home Women's Soccer and Women's Basketball games, managing sponsored promotions, player introductions, music, lighting, and overall atmosphere to elevate the fan experience.
- Supervise and mentor the ROC leadership, providing guidance and delegating tasks to ensure effective execution of marketing operations at all sports.
- Develop and execute engaging plans for Cougar Canyon and The Backyard, creating memorable, high-energy fan experiences on football game days.
Education
- Bachelor of Sociology from Utah State University 2022
Years at BYU
- 2022 - Present
Prior to BYU
- Utah State Athletics Marketing Assistant
Hometown
- Twin Falls, Idaho
Personal/Family
- Married to Colby Beard
- Served a mission for the Church of Jesus Christ of Latter-Day Saints in the Montevideo, Uruguay
- Fluent in Spanish